5 Steps To Professional Presence: How to Project Confidence, Competence, and Credibility at Work


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By: Susan Bixler

You don't get a second chance to make a good first impression, especially in today's hypercompetitive business world. That's why it's critical to project an image of confidence, ability, and integrity to everyone you deal with.
In 5 Steps to Professional Presence, image consultants Susan Bixler and Lisa Scherrer Dugan show readers how to create a successful "professional presence" by paying attention to key areas such as:

  • Virtual presence: using high-tech communication tools like e-mail, video conferencing, and voice mail to project a winning image
  • Nonverbal communication: building rapport with colleagues and clients by developing strong nonverbal skills
  • Social situations: projecting a comfortable, professional image at business meals, conferences, and sales meetings

With specific advice on how to develop a top-notch professional image, along with scores of examples from specific business situations, this book is a great resource for readers who feel the need to make a better impression at work.

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